As GenAI begins to impact the capital markets more broadly, investor relations officers (IROs) and their teams will continue to be vital in guiding senior management and boards through this new landscape, identifying potential challenges and opportunities as they relate to the application of AI in both communications and strategy.
IROs should adopt the perspective that AI can serve as a supportive tool, augmenting human capabilities and improving efficiency in investor relations. In their white paper, our gold partner BNY Mellon talk about how IR professionals can empower their organizations to embrace AI responsibly, and harness its potential to enhance investor engagement, communication and data analysis effectively.
