With guidance still a tricky area for many, this edition addresses the preferred time horizons for financial guidance and non-financial guidance.
Whilst financial guidance is prized, remember operational guidance is deeply appreciated by the buy-side as a source of reliable investment insight, especially in times of volatility, because it tends to be something Management have greater control over. In some respects, it’s an opportunity to show how the pieces of the story are coming together that will over time, drive the company’s long-term success.